This effect is  like a whiplash.  It can move rapidly from one extreme value to its extreme opposite.  Although this phenomenon is being rapidly addressed by new technology and synchronizing relationships in the supply chain, the instability of the bullwhip effect can still be experienced in supply chains.  (The Interdynamics Supply Chain Dynamics Glossary )

J. Jerrald Hayes
I am ex-architectural woodworker and general contractor turned IT, Business and Project Management consultant, software developer wannabe senior division triathlete and ski racer, Yankee fan and founder of Paradigm-360.com, 360 Difference Mac4Construction.com,iOS4Construction.com and now TheBuildingAndRemodelingWiki.com too.
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