Value Added is the element(s) of service or product that a sales person or selling organization provides, that a customer is prepared to pay for because of the benefit(s) obtained. Added values are real and perceived; tangible and intangible. A good, reliable, honest, expert, informed sales person becomes a very significant part of the selling organization’s added value, as perceived by the customer, if not by the selling organization. (see also Non- Value Added) (BizJobs.com Sales And Selling Terms – Business Glossary)
Other Definitions
Value Added – Activities or actions taken that add real value to the product or service. (Lean Manufacturing Glossary SearchManufacturing.com)
Value Added – Value added refers to the additional value created at a particular stage of production or through image and marketing… (Wikipedia)